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Best Marketing Automation Software

Marketing automation software automates marketing actions or tasks, streamlines marketing workflows, and measures the outcomes of marketing campaign s. These tools provide a central marketing database for all marketing information and interactions, helping marketers create segmented, personalized and timely marketing experiences for customers or prospects. These platforms provide automation features across multiple aspects of…

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Gartner MQ 2018

De markt voor CRM lead management blijft groeien en ontwikkelen. In het Gartner Magic Quadrant worden 14 leveranciers geevalueerd met als doel om IT, Sales en Marketing teams te helpen de juiste keuze te maken voor hun organisatie. Een aantal leveranciers zien we niet meer terug in het voorgaande rapport uit 2016,…

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B2B Marketing Trends 2019

This year has been prophesied by many to be the best year yet for the internet and digital marketing. However, if we consider the trends, every year has been increasingly better than the other for the last few years, so these are more statements of the obvious than prophecies… Over…

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B2B Marketing referentie Nasdaq BWise

Jan-Cees supported my marketing department as an interim for 6 months (maternity leave coverage). He clearly understands what is required from a modern marketing professional. With great understanding of the business, he is able to interpret complicated product information rapidly and turn this seamlessly into go-to-market solution content. Furthermore, Jan-Cees…

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Use B2B Video Marketing more effectively

B2B video marketing is becoming a preferred B2B buyer journey content type. With short videos and webinars ranking among the top 5 preferred forms of content marketing and with this desire and drive for video many B2B marketers feel overwhelmed. Moreover, many among us don’t know how to use video content properly. Despite video being…

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Inbound Marketing

There is a common misconception that B2C marketers get to have all the fun. Learn how to grow your B2B business with five Inbound Marketing hacks. Hack #1. Cannibalize your content When it comes to content marketing , robbing Peter to pay Paul isn’t going to get you fired. It might even…

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2018 B2B Marketing Trends

Unknown marketing surprises await in 2018, and some of these predictions will probably fail to come to fruition as technology and the expectations of the market change. Nevertheless, many of the trends outlined here are likely to come to pass. Based on current trends, marketing is likely to become more analytical ,…

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Top 50 Marketing Automation Software

Marketing is a major function for every business. The marketing landscape is constantly shifting, evolving and becoming increasingly complex as consumers rely on a multitude of devices to consume media. For marketers, keeping up marketing activities can be daunting. However, marketing automation tools can streamline a variety of marketing functions,…

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Referentie VitalHealth

I’ve gotten to know Jan-Cees as someone who’s very enthusiastic about marketing. He has his own strategy for demand generation and knows how to start at the beginning by creating content and updating the CRM database. JC is a hands-on professional who knows how to position himself quickly in new…

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B2B Marketing referentie Nasdaq BWise

I have worked with Jan-Cees on numerous occasions and I have always appreciated his pragmatic approach and result-oriented mindset. Jan-Cees is good at laying out the big picture while always having an eye open for quick wins. His solid analytical skills combined with a drive to “get things done” make…

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